The Sheer Splendor collection was designed to create a beautiful ambiance for hospitality spaces. With sophisticated pattern, soft hand, and luxurious drape, the designs range from chic textures to understated patterns that play nicely with the other elements in the room.

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Background: Customer interviews revealed that a new trend was developing in hospitality design, the use of decorative sheers in front of the blackout curtain fabric. Designers expressed a desire for blackout curtains that were sophisticated plains and more decorative sheer options than were currently in the marketplace. These insights informed the next step of the drapery program for the brand: a blackout collection to be complimented by the decorative sheers collection shown below.

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Skills used in the project included conducting customer interviews to develop insights, vendor sourcing and relationship building, technical textile knowledge, product assortment planning, color direction, and color selections.